An exhibition organised and
curated by PB presented work
by 27 Dutch graphic designers.
The concept of the exhibition
understood graphic design as
a part of social development
and the creative process,
reflecting the system of the
actual relationship between the
commissioner, the public and the
designer. The exhibition focused
on a group of designers who began
their careers in the 1990s. Their
work was showcased against the
background of work done by the
older Dutch designers who have
had a profound influence on the Dutch design scene.
