Irma Text Slab

Irma Text Slab is a contemporary interpretation of a geometric slab serif informed by a humanist cursive style. Irma Text Slab avoids the rigidity of most slab designs, entering the relatively unexplored area of mixing humanistic handwriting forms with the firmness of a geometric sans. It is strong, useful and easier on the reader’s eye, even in long continuous text. It has inherited the geometric structure of the previously published caps-only Irma Display typefaces, and it is also inspired by the principles of drawing and cursive writing. Although combining geometric and handwritten models may seem paradoxical at first sight, this synthesis of two different construction principles lends the typeface its unique, dynamic character.

Its numerous styles and various construction versions make Irma ideal for the formal requirements of contemporary publishing or to give a unique voice to brand identity projects. With its combination of text and display fonts in two styles (sans and slab), and three flavours of text typefaces (Sans, Slab and Round), Irma is a versatile family of fonts, offering a complete palette of typographic choices.

Choose your level of cursiveness, and control how distinctive Irma Text should be with the help of Stylistic Sets, which enable individual letters and their accented variants to be controlled. When you take a licence for Irma Text, you can also choose the default version of these alternative characters.

Each weight of Irma Text Slab includes eight different kinds of numerals. Proportional old-style figures come as default figures in Irma Text. It also, however, includes lining figures, tabular numerals (both lining and old-style), superior, inferior, circled and circled inverted numerals. For the running text, old-style figures work best; for use in capital setting, use lining figures. When you take a licence for this font, you can choose the default numeral variants inside the fonts.